Boomi is a Business Reporter client.
Why do 95 per cent of new products fail each year, despite massive investments and advanced technology? The innovation graveyard is littered with once-promising ideas, a harsh reality that exposes a fundamental flaw in traditional innovation: siloed processes that stifle creativity and hinder agility.
There are several reasons why products miss the mark: inadequate market research, which leads to a poor understanding of customer requirements and product-market misfit; flawed design and user experience; delays to launch; and cutthroat competition. These expensive ideation and development issues can be overcome when businesses make opportunities for innovation available to stakeholders across the organization.
Siloed innovation: a short-sighted approach
Traditionally, the responsibility for designing and developing digital solutions was the sole responsibility of IT teams. While this approach ensures technical expertise and adherence to security standards, it can lead to:
This is where democratization of innovation comes into play – empowering business users to participate in solution design and development. Whether it’s physical or digital innovation, democratizing the process drives creativity while perpetuating a diverse and competitive user base.
There are several examples of user-based innovations in the physical world, ranging from the introduction of surgical equipment to mountain bikes and surfboards. In the digital sector, open-source software is crucial to the democratization of innovation.
Empower everyone to innovate
Organizations across industries are keen to capitalize on the hidden potential of business users who, until now, were held back by a lack of technical expertise. By democratizing access to data and technology well outside traditional tech silos, organizations can foster a larger marketplace of ideas and develop solutions that are agile and aligned to business objectives.
A collaborative approach with accessible tools
Equipping business users with the right tools and guidance to actively participate in the solution development process is crucial to democratizing innovation. Doing so fosters a collaborative environment where:
Below are four ways that innovation can be democratized by using the right tools.
1) Unlock efficiency with intelligent guidance
Organizations can provide tools to help business users bridge the gap between ideas and action, streamline development, eliminate errors and deliver efficient and innovative solutions.
2) Collaborative innovation with IT expertise
Striking the right balance between IT solutioning and IT supervision is crucial to improve an organisation’s efficiency and competitiveness. Tools should allow business users to adapt, experiment and stay ahead of the curve without compromising the organization’s security, stability or compliance.
3) Accelerate creativity with parallel development
Promoting parallel development is essential to step up the pace of innovation. Tools that help teams access common resources, models, code bases and datasets will allow them to build upon each other’s work.
4) Offer a secure, stable and scalable platform
Often considered a trifecta of crucial features for any system, platform or infrastructure used in today’s digital world, security, stability and scalability are non-negotiable aspects of the solution.
Democratizing innovation should be a strategic imperative for businesses seeking to thrive in today’s dynamic landscape. The Boomi intelligent integration and automation platform allows organizations to unleash the power of innovation across the enterprise.
The low-code, cloud-native Boomi platform is a user-friendly solution that simplifies complex tasks, empowers business users to contribute ideas, and enables IT teams to support ambitious projects – all with a single, intuitive interface.
Sign up for a free trial of Boomi today to experience the transformative power of collaborative innovation.
References
direct.mit.edu/books/oa-monograph/2821/Democratizing-Innovation
stormboard.com/blog/democratizing-innovation-driving-business-outcomes
This article originally appeared in Business Reporter.
Header image credit: Boomi