Against the backdrop of low interest rates, higher inflation and market jitters stemming from Covid-19, Singapore’s wealthy are finding it increasingly difficult to generate the returns they need to build their financial legacy.

While Singapore’s High-Net-Worth Individuals (HNWIs) are focused on wealth creation and preservation, many feel they lack of financial knowledge to manage their wealth.

To navigate the whims of unpredictable financial markets, many HNWIs are turning to wealth managers for guidance. More than half seek managers with a proven ability provide solid returns, especially amid market routs.¹ In turn, assets under management (AUM) at Asia’s wealth management firms are on course to grow 11.6% annually through 2025 as they use their expertise to help clients unlock new sources of value.² Citibank Singapore plans to triple AUM while increasing its wealth clients 2.5 times by 2025.

“We recently opened our largest wealth hub dedicated to Citigold and Citigold Private Client customers in Singapore, further enhancing our capacity to serve our wealth clients,” said Ashmita Acharya, Citibank Singapore’s Head of Retail Banking.

“Many clients today are also sophisticated investors and our global network can offer them highly tailored and best-in-class advisory,” she added. “With markets remaining volatile amid a rapid but uneven pandemic recovery and short-term Covid-19 distortions, it is even more crucial to have a trusted partner to help protect and grow your wealth.”

Insights for Intelligent Investing

The composition of Asia’s wealth mix is changing. Financial asset growth is on course to outpace real asset growth among HNWIs over the next five years.³ Therein lie challenges and opportunities.

With so many options to choose from, determining which investments promise the greatest returns is challenging. Add to that the proliferation of real-time data including internet searches, social media posts, satellite imagery, mobile app analytics and other alternative data, finding the signal in the noise becomes even more daunting.

To overcome this challenge, Citi is helping their Citigold Private Clients plan and monitor their portfolio with their advisory tools and expertise. The bank leverages Portfolio 360, which assesses the total risk-return profile of the client’s multi-asset portfolio through various market scenario analysis. This provides clients with constructive advice on building the most effective investment strategy for their long-term investment and wealth objectives

“Timely market knowledge is also crucial to seizing wealth opportunities as they arise. At Citi, we gather the latest market and industry movements from our over 400 global research analysts to ensure you are making informed choices on your wealth,” adds Ms Acharya.

Sustainable Wealth Generation in an Unpredictable World