A New Take on Timeless Elegance

The Langham was Europe’s first grand hotel, bringing innovations like elevators—then called rising rooms at the time—and running water. But luxury isn’t about standing still. Each generation arrives with new expectations, and as the largest intergenerational wealth transfer in history unfolds, The Langham continues to evolve.

“I often talk with the team about how we can sex up the brand a little bit,” Bob says. “In London, for example, we had this vacant space and weren’t sure what to do with it. I suggested turning it into a quintessentially English pub. At the time, people thought, A pub? Is that really luxury? But we went with it. It’s called The Wigmore, and it’s now an iconic neighborhood bar.”

Designed by renowned Swedish interior architect Martin Brudnizki, The Wigmore redefines luxury through warmth and authenticity. It’s the kind of place where you can enjoy a pint of Guinness and a toastie or a perfectly crafted gin and tonic—all in a beautifully designed setting. In an era where younger generations favor quiet luxury over ostentation, The Wigmore embodies a new kind of indulgence: understated, inviting and effortlessly elegant.

“We don't take ourselves too seriously,” Bob says. “We just want to make sure that people are happy where they are and enjoying themselves. Particularly in restaurants and bars, there's nothing worse than having a great meal until the check comes that’s out of your expectations. It's important that we deliver on our promise to create great memories.”

That doesn’t mean The Langham has abandoned grandeur. At both its flagship hotels and new locations, luxury is felt the moment guests step inside—not just in the design, but in the energy of the space.

“We want people to walk into our lobbies and hear the buzz of the bar, where people are laughing and having a good time,” Bob says. “They should hear the clinking of teacups in Palm Court, the soft hum of music, the warmth of our staff greeting them the Langham Way. It’s about more than opulence—it’s about life and soul.”

Your Story, Our Legacy: The Langham Experience