The Moments Behind the Moment

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AT&T Business

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The Moments Behind the Moment: Backstage at NCAA Men's & Women's March Madness

Behind every great golf shot on the PGA Tour is a connected manufacturing story. For Callaway Golf-sponsored players, that story begins at the company's high-tech ball manufacturing plant in Chicopee, a small town in Western Massachusetts. PGA Tour pro Maverick McNealy studied industrial engineering at Stanford, so he appreciates the care that Callaway takes on every one of the 10 million clubs and 250 million golf balls produced in a single year. In "The Moments Behind the Moment," we follow Maverick through every step of his incredible drive on the final hole of the 2021 AT&T Pebble Beach Pro-Am and then learn how connected technology helps make his equipment.

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The Moments Behind the Moment: Inside a Dramatic Golf Shot With Maverick McNealy

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Inside a Dramatic Golf Shot with Maverick McNealy | Sponsored by AT&T Business

What happens on the pitch is just 1% of the story, says US Soccer's Alex Morgan. Go behind the scenes with Alex and the US Women's National Team to see the training and preparation behind a penalty shot, and learn how connected technologies that help her and her teammates play at the game's highest level are also transforming industries like healthcare.

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The Moments Behind the Moment: Inside a Game-Deciding Penalty Kick With Alex Morgan

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