Why Books Are Booming in a Digital World | Presented by AT&T Business
Video description
Nonfiction book sales soared to nearly 362 million copies last year. Independent bookstores are opening, and book clubs are more popular than ever. With secure and reliable connectivity from AT&T Business, the book industry is writing a comeback story, from curated store experiences to screen adaptations seen around the world.
This is a book. But it's also a teacher for students
and lifelong learners.
In 2024, nonfiction book sales reached almost 362 million copies.
In a connected world,
books help us stay connected
to each other, too.
Bookstores and publishers are thriving
as retailers reimagine stores as curated experiences
for digital weary customers, using connectivity
to track inventory, managed supply chains
and increase sales.
In the past year, the American Booksellers Association
increased by 200 members, while book club event listings grew
by 24%.
And a book is also a launchpad.
Film and TV studios
and social media platforms are amplifying new voices,
creating entertainment from the books that make us laugh,
cry and think with tools that depend on reliable
and secure connectivity from AT&T Business.
Because reading is a journey of discovery,
and a book is a compass that helps us find the way forward.